nijntje the musical

Social Friendz invited eight influencers with young children to come to the (premiere) performance of nijntje the musical. The influencers made a report of the performance and placed a cozy family snapshot to show that they are together with nijntje. The campaign resulted in an exceptionally high amount of earned content, consisting of 42 extra Instagram Stories, 1 extra vlog and 1 extra Facebook post.

Influencers	: 8
Reach	: 301.300+
Views	: 300.200+
Interactions	: 6.800+
Engagement	: 6%
Earned media	: 73%

Get in touch!

Do you have any questions about our campaign for nijntje the musical or do you want to set up a collaboration together? Feel free to contact us & say hi!